l77 Privacy Policy

Last Updated: January 2026

1. Introduction

Welcome to l77. We are committed to protecting the privacy and personal information of every player who uses our platform. This Privacy Policy explains in clear, formal terms how l77 collects, stores, processes, and discloses personal data in connection with your use of our online casino and sports betting services, accessible at https://l77.lat.

By accessing or using any part of our platform, you acknowledge that you have read and understood this Privacy Policy and consent to the practices described herein. If you do not agree with any part of this policy, please discontinue your use of our services immediately. This policy applies to all users located in Bangladesh and internationally who access our services. We encourage all users to review this document periodically, as it may be updated to reflect changes in our practices or applicable regulations.

2. Information We Collect

To provide you with a secure, personalised, and legally compliant gaming experience, l77 collects several categories of personal and technical data. This collection occurs at the time of registration, during active use of the platform, and through automated technical processes. The categories of data we collect include:

• Identity information: full name, date of birth, national identification details, and proof of age to verify you are 21 years or older.
• Contact information: email address, mobile phone number (including bKash, Nagad, or Rocket-registered numbers), and residential address in Bangladesh.
• Financial information: transaction histories, deposit and withdrawal records, payment method details (bKash wallet IDs, Nagad numbers, Rocket account references, Visa/Mastercard details), and account balance data.
• Technical data: IP address, device identifiers, browser type and version, operating system, session timestamps, geolocation data, and cookie-derived behavioural data.
• Gameplay data: bet history, game participation records, wagering patterns, bonus usage, and responsible gaming self-assessment responses.
• Communications data: support chat transcripts, email correspondence, feedback submissions, and any voluntary information you share with our support team.

3. How We Use Your Information

l77 uses the personal data we collect solely for legitimate purposes directly related to delivering, maintaining, and improving our services. We do not sell your personal data to any third party for marketing purposes. The specific purposes for which we process your data include:

• Account creation and management: verifying your identity, processing your registration, maintaining your account, and ensuring you meet the minimum age requirement of 21 years.
• Payment processing and fraud prevention: facilitating deposits and withdrawals through bKash, Nagad, Rocket, Upay, and card-based payment channels, and detecting or preventing fraudulent transactions.
• Service improvement and personalisation: analysing gameplay patterns, page usage, and user preferences to improve platform features, optimise the user experience, and tailor promotional offers where permitted.
• Responsible gaming compliance: monitoring gameplay behaviour to identify signs of problem gambling and enabling self-exclusion, deposit limit, and time-out tools where a player requests them.

4. Cookies and Tracking Technologies

l77 uses cookies and similar tracking technologies to deliver a seamless user experience, maintain login sessions, remember your preferences, and analyse platform performance. Cookies are small text files stored on your device by your browser. By using our platform, you consent to the use of cookies in accordance with this policy.

We use three categories of cookies: (a) Essential cookies, which are strictly necessary for core platform functionality such as account sessions and security; (b) Analytical cookies, which help us understand how users interact with l77 so we can improve performance and content; and (c) Preference cookies, which store your selected language, currency display, and other customisation choices. You may configure your browser to block or delete cookies, though doing so may impair certain platform features. We do not use cookies to track your activity on third-party websites.

5. Data Sharing and Third Parties

l77 does not sell, rent, or trade your personal data. However, in limited circumstances, we may share your information with trusted third parties to facilitate the services you have requested. Any such sharing is governed by strict data processing agreements. Third parties with whom we may share data include:

• Payment processors: bKash, Nagad, Rocket, Upay, and card-network intermediaries, strictly for the purpose of executing your requested financial transactions.
• Identity verification services: third-party KYC (Know Your Customer) providers engaged to validate your identity and age in compliance with responsible gaming obligations.
• Platform technology partners: game providers such as Pragmatic Play, Evolution Gaming, Spribe, and Ezugi, who may receive session-level technical data necessary to deliver their gaming content.
• Law enforcement and regulators: when required by applicable law, court order, or lawful authority, we may disclose personal data to relevant government bodies, law enforcement agencies, or regulatory authorities.

6. Data Retention

l77 retains your personal data only for as long as is necessary to fulfil the purposes outlined in this Privacy Policy, or as required by applicable law. Account information and transaction records are typically retained for a minimum of five (5) years after account closure to comply with financial record-keeping obligations. Inactive accounts may be subject to data review and partial anonymisation after a period of three (3) years of inactivity, though core identification and transaction records are maintained for the full retention period.

Upon a valid data deletion request submitted by a verified account holder, l77 will action the deletion of non-essential personal data within thirty (30) calendar days, subject to any overriding legal retention obligations. Some anonymised or aggregated data derived from your usage may be retained indefinitely for statistical and platform improvement purposes, as it can no longer be linked to your identity.

7. Your Rights as a Data Subject

l77 recognises and respects the rights of our users with regard to their personal data. Registered players and visitors to our platform are entitled to exercise the following rights at any time by contacting us at the email address provided at the bottom of this page:

• Right of access: you may request a copy of the personal data l77 holds about you, along with information on how it is being processed.
• Right of rectification: if any personal data we hold is inaccurate or incomplete, you have the right to request that we correct or complete it without undue delay.
• Right to erasure: subject to legal retention requirements, you may request the deletion of personal data where it is no longer necessary for the purpose it was collected, or where you withdraw your consent.

8. Data Security

l77 implements robust technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. Our platform uses SSL (Secure Socket Layer) encryption for all data transmitted between your device and our servers, ensuring that your financial and personal information is protected in transit. Access to personal data within our organisation is strictly limited to authorised personnel who require it to perform their professional duties.

Despite these measures, no online system is entirely immune to security risks. In the event of a data breach that is likely to result in a high risk to your rights and freedoms, l77 will notify affected users promptly and take immediate remedial action. We encourage you to protect your account by using a strong, unique password, enabling two-factor authentication where available, and never sharing your login credentials with any third party.

9. Children and Age Verification

l77's services are strictly intended for adults aged 21 years and above. We do not knowingly collect personal data from individuals under the age of 21. During the registration process, all users are required to confirm their age and, where requested, to provide government-issued identification to complete KYC verification. If we become aware that personal data has been collected from a person under 21 years of age, we will take immediate steps to delete that data and close the relevant account. If you are a parent or guardian and believe a minor has registered on our platform, please contact us immediately at the email address provided at the bottom of this page so we can take prompt action.

10. Changes to This Privacy Policy

l77 reserves the right to update or amend this Privacy Policy at any time. Any changes will be posted on this page with a revised "Last Updated" date. Where changes are material — meaning they significantly affect how your data is used or your rights as a user — we will endeavour to provide prior notice through a platform notification or email to the address associated with your account, where technically feasible.

Your continued use of l77's platform following the posting of any updated Privacy Policy constitutes your acceptance of those changes. If you do not agree with the updated terms, you must discontinue use of our platform and may submit an account closure request to our support team. We recommend bookmarking this page and reviewing it regularly, particularly if you are an active player on the platform.

11. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or the personal data l77 holds about you, please contact our Data Protection team directly by email at the address shown in the footer of this page. We aim to respond to all privacy-related enquiries within five (5) business days. For urgent matters concerning your account security or suspected unauthorised access, please include "URGENT – PRIVACY" in the subject line of your email so our team can prioritise your request accordingly.